Check out the interview with Dave Coursen, co-founder of datakart on how this amazing product integrates with CounterPoint
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Customer Loyalty is a hot topic today. Let's start with a few definitions. Customer Loyalty at its most basic is a way to track who your customers are and what they are buying. From the basics of Customer Loyalty you can move into warranties, in store specials, targeted sales and points.
How valuable would it be to know everyone who brought "Knock Out Roses" last season? How important would it be to know which customer shopped in your store 53 times last year? If you did a targeted mailing to your customers who bought Yankee Candles instead of running an ad, would you save money or sell more product? Customer Loyalty programs allow you to track this type of information and more.
